Business Strategy

MBA 6380
Closed
Ohio University
Athens, Ohio, United States
David Boss
Associate Professor
(2)
3
Timeline
  • January 27, 2022
    Experience start
  • April 16, 2021
    Presentations to Companies (2nd of 3 options) - submitted to Firm and on Bb
  • February 2, 2022
    Contact your company through Riipen
  • February 4, 2022
    Consulting Company Report Contract - submitted to Firm and on Bb
  • March 4, 2022
    In-Progress Draft - 5,000 word minimum submitted to Firm and on Bb
  • April 12, 2022
    Presentations to Companies - submitted to Firm and on Bb
  • April 22, 2022
    Experience end
Experience
13/14 project matches
Dates set by experience
Preferred companies
Anywhere
Any
Any industries
Categories
Market research Competitive analysis Market expansion Product or service launch Sales strategy
Skills
competitive analysis business services business consulting business strategy research
Learner goals and capabilities

The course is centered on the theme that a company achieves sustained success if and only if its managers effectively formulate and implement an astute strategy. Students learn how and why doing a good job of strategy formulation, and strategy implementation produces good business performance.

Learners
Graduate
Any level
74 learners
Project
120 hours per learner
Learners self-assign
Teams of 5
Expected outcomes and deliverables

Students will provide a detailed proposal indicating the challenges facing the firm, the goals to solve those challenges, the strategies to accomplish the goals and the tactics to implement the strategies. Students will also produce a presentation providing an overview of their recommendations.

Project timeline
  • January 27, 2022
    Experience start
  • April 16, 2021
    Presentations to Companies (2nd of 3 options) - submitted to Firm and on Bb
  • February 2, 2022
    Contact your company through Riipen
  • February 4, 2022
    Consulting Company Report Contract - submitted to Firm and on Bb
  • March 4, 2022
    In-Progress Draft - 5,000 word minimum submitted to Firm and on Bb
  • April 12, 2022
    Presentations to Companies - submitted to Firm and on Bb
  • April 22, 2022
    Experience end
Project Examples

Students will help you devise strategic responses for succeeding in the face of changing external conditions, such as macroeconomic changes, changes in customer behavior, and the advent of new competitors.

Students will cover the following:

Industry/external analysis: examining your firm within the context of its industryFirm/internal analysis: assessing your firm's resources, capabilities, and core competencies Issue identification: finding two-three challenges facing your firm that need to be solvedStrategy formulation and recommendation: long-term strategic solutions based on the challenges identified Strategy implementation/tactics: plans for how to implement the recommendations

Some other things students can cover include:

  • Your firm's corporate-level strategy.
  • Your firm's merger/acquisition strategies.
  • Your firm's international strategy.
  • The agency relationship that exists with your firm.
Companies must answer the following questions to submit a match request to this experience:

Provide a dedicated contact who is available to answer periodic emails or phone calls over the duration of the project to address students' questions.

Be available for a quick phone call with the instructor to initiate your relationship and confirm your scope is an appropriate fit for the course.