Academic Partnerships
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Branding & Content Production

ADVG 420
Closed
New York Institute of Technology (NYIT)
New York Institute of Technology (NYIT)
New York, New York, United States
James Wyckoff
James Wyckoff
Adjunct Assistant Professor
(2)
3
Timeline
  • January 27, 2020
    Experience start
  • May 12, 2020
    Experience end
Experience
2/1 project matches
Dates set by experience
Preferred companies
Anywhere
Any company type
Any industries
Categories
Communications Marketing strategy Media
Skills
content writing branding final cut pro x strategy research
Learner goals and capabilities

After spending an entire 3 months working for your organization, these ~20 students will produce branding or content collateral that you can start to use immediately.

Learners
Undergraduate
Any level
16 learners
Project
80 hours per learner
Learners self-assign
Teams of 4
Expected outcomes and deliverables

The deliverable is dependent on what your organization's needs are - but it will be actual branding and/or content collateral that you can use, immediately. Social media content and calendar; logos/slogans.

Project timeline
  • January 27, 2020
    Experience start
  • May 12, 2020
    Experience end
Project Examples
  • Website for a Hospital in Haiti
  • Branding for a Dance School
  • Writing and Social Media for an intern program for NYC High School students
  • Social media and Sales Materials for Non-profits
  • Instagram design and social media plan for World Freerunning and Parkour Federation (wfpf.org)
  • Event branding and website communications plan for special events for GirlScouts of Hudson Valley (GSHH)
Companies must answer the following questions to submit a match request to this experience:

Quick response to student questions and deliverables, since the time period for our work is small.

Be available for a 1.5-hour class visit in order to make sure the students fully understand your organization and its needs. We refer to this as a Client Briefing.

Be responsive to periodic emails to answer any questions or concerns that the student(s) may have as they progress