Entrepreneurship Fundamentals
General
- Post-graduate
- 40 learners; teams of 4
- 20 hours per learner
- Dates set by experience
- Learners self-assign
Preferred companies
- 8/10 project matches
- Anywhere
- Academic experience
- Startup, Social enterprise, Small to medium enterprise, Sole proprietorship, Incubator
- Any
Categories
Skills
Project timeline
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January 13, 2022Experience start
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December 11, 2021Project Scope Meeting
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January 25, 2022To develop the scope of the project
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January 25, 2022To develop the scope of the project
-
January 25, 2022To develop the scope of the project
-
January 25, 2022To develop the scope of the project
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April 16, 2022Experience end
Timeline
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January 13, 2022Experience start
-
December 11, 2021Project Scope Meeting
Meeting between students and company to confirm: project scope, communication styles, and important dates.
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January 25, 2022To develop the scope of the project
Just needs to be determined by company and the students
-
January 25, 2022To develop the scope of the project
Just needs to be determined by company and the students
-
January 25, 2022To develop the scope of the project
Just needs to be determined by company and the students
-
January 25, 2022To develop the scope of the project
Just needs to be determined by company and the students
-
January 25, 2022To develop the scope of the project
Just needs to be determined by company and the students
-
January 25, 2022To develop the scope of the project
Just needs to be determined by the company and the students
-
January 25, 2022To develop the scope of the project
Just needs to be determined by company and the students
-
January 26, 2022To develop the scope of the project
Just needs to be determined by company and the students
-
January 29, 2022To develop the scope of the project
Just needs to be determined by the company and the students
-
April 16, 2022Experience end
Overview
- Details
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In this course, students have developed a broad understanding of entrepreneurship and its leadership role within a new enterprise, the process of developing, testing, and refining their own idea for a business, and the general process of taking that idea and setting up a business.
Alternative start-up methods have also been reviewed and have an overview of the steps involved in planning and starting a new business and allow students to explore and develop their own ideas for an entrepreneurial venture. This is a highly experiential course where students, working in teams, will undertake a real-world case study related to new business start-ups.
- Learner skills
- Competitive analysis, Sales & marketing, Research, Strategy, Problem identification
- Deliverables
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The final project deliverables will include:
- A written report detailing the challenge recommended solutions, and action plan.
- A presentation by the team to the class on findings.
Project Examples
- Investigating the competitive landscape to identify key messaging for promotion.
- Market segmentation to identify the ideal target market for a new or existing product or service.
- Develop a pricing strategy based on industry research and customer surveys.
- Identify business expansion opportunities through location analysis and customer surveys.
- Identify key messaging via customer focus groups that investigate the competitive landscape for a new product or service.
- understanding whether the fundamentals are followed as per a text book.
Additional company criteria
Companies must answer the following questions to submit a match request to this experience:
A Silicon Valley Company or west coast would be preferred but something in Austin Texas would be great as well.