Scope

Our organization is able to offer the following virtual internship opportunity.

The intern’s primary focus will be assistance in these areas of strategy and marketing:

• Strategy - Develop and document the business model; Develop a go-to-market strategy for new products; identify new funding and grant opportunities and write proposals.
• Marketing - Complete a full customer, competitor, market, and environmental analysis; design a new marketing strategy (product, place, price, and promotion).

Our goal at the end of this experience is:

• Strategy - For the student(s) to help plan the launch of our initial product; for the student(s) to help us secure new partnerships and funding.
• Marketing - For the student(s) to help us reach more customers and effectively promote our brand, mission, and story.

Specific responsibilities may include:

• Conduct research and data analysis toward shaping business strategy and product direction
• Assist in partnering with business, academic and community leaders to coordinate, streamline and enhance business opportunities for growth
• Create presentation decks and assist with presentations to key stakeholders
• Write articles and reports
• Create marketing content

Requirements

We are looking for someone that fits the following requirements:

• Currently enrolled in post-secondary education related to business strategy and/or marketing
• Self-starter that takes initiative
• Problem solver and quick learner
• Thrives in a changing, busy environment
• Highly organized and pays attention to detail
• Personable disposition
• Works well in teams and individually
• Interested in technology start-ups and/or the domain of data management

Learning Outcomes

Through the experience, the intern will get a chance to put skills learned from coursework into practice. Interns will learn aspects of the data management industry, entrepreneurial strategies to respond to business opportunities, and ins-and-outs of tech startup operations.

By the end of the internship, the intern will have demonstrated the ability to contribute to the development of:

• A marketing plan that meets unTribe's business needs and goals
• An integrated marketing communication plan based on identified market needs
• Strategies for efficient and effective distribution of unTribe's products in an evolving market
• Strategies related to pricing for a product, good and/or service
• Strategies to maintain and grow relationships with potential customers
• Strategies to contribute to funding the organization, from grant research to investor pitches

Communication

We will plan to communicate with our virtual intern using these communication tools: Company chat, productivity, email, and project management applications, as well as Riipen messaging