Anutio User Research and Client Acquisition Project
Project scope
Categories
Communications Market research Customer segmentation Product or service launch Sales strategySkills
user research customer acquisition management researchThe main goal of this project is to understand the user segments and assess their level of interest in the product space. This will involve several different steps for the learners, including:
- Conducting research to understand user segments and their needs.
- Qualifying users for the Anutio platform.
- Crafting compelling copy to engage users.
- Developing a client pipeline.
- Managing inbound requests and making cold outreach.
- Assessing user interest in the product space.
By the end of the project, learners should demonstrate:
- Understanding of user segments and their needs.
- Ability to qualify users for the Anutio platform.
- Ability to craft compelling copy to engage users.
- Ability to develop a client pipeline.
- Ability to manage inbound requests and make cold outreach.
- Ability to assess user interest in the product space.
Final deliverables should include:
- A written report summarizing the research and findings.
- A presentation outlining the research and insights.
1:1 and group mentorship
Provide career guidance and access to career development tools including events access from partner organizations to expand student's network.
Opportunities to learn from other members of the team and to contrbute your unique ideas and perspectives to improve current processes.
Opportunties for future employment with the team
About the company
Anutio is a social network that aims to facilitate professional growth for students and working professionals so that they can better achieve their career goals.