User Case Study Creation
Project scope
Categories
Market research Marketing strategySkills
sales prospecting newsletters content creation sales customer relationship managementRiipen is looking to have students interview up to 5 pre-identified customers, in order to put together content pieces describing those customers' experience with Riipen.
Riipen will provide the customer contact information, and will obtain their consent to participate. Students will be responsible for:
- Interview scheduling
- Developing the list of questions, with input from Riipen
- Conducting the interviews (virtually) with customers
- Writing the case study content
- Presenting the case studies in a PDF document that uses Riipen branding
- Following up with the customers to share the final case studies and thank them for their participation
Customers will include educators, employers and students.
Case studies should be no longer than 1 page each.
Our objective is to create content that highlights positive customer experiences with Riipen, which can be used for multiple purposes. A bonus would be for each case study to highlight slightly different aspects of the Riipen experience. Possible uses for the content:
- Shared with prospects in the sales process
- Published to Riipen's blog (https://riipen.com/blog)
- Downloadable collateral for customers through our CRM platform
- Included in our newsletter in full or in part
Tasks as needed to complete the project goal. Will be outlined following the kickoff call with the team in the early project stage.
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About the company
Riipen’s Virtual Project-Based Learning Platform leverages thousands of business and nonprofit partnerships to help higher education easily implement and scale projects that enhance learner employability.