Business Development - User/Lead Generation
Project scope
Categories
Advertising Lead generation Public relations Community engagement Marketing strategySkills
instagram marketing business development email marketing communication customer relationship managementStudents will need to utilize professional and social communication methods such as LinkedIn, Emails, Instagram etc. to generate leads which can be then converted into customers. By reaching out to industry professionals for the mentor side and student organizations for the mentee side, setting up calls, giving demos and keeping up with the leads using our existing CRM, the goal would be to convert as many leads into users
To successfully achieve the project goals, students will need to utilize the methods listed below (training will be given) to generate leads and go through the processes to turn the leads into users.
- Linkedin outreach
- Email marketing
- Onboarding calls
- Instagram marketing
Students will complete as much outreach as can be done during the 60 hour project.
Students will be supported throughout the whole process, going through a couple days of training first before going into it alone. Training will include sharing of all our messaging and methods of outreach to potential users as well as support on onboard calls if neeed!
Supported causes
Industry, innovation and infrastructureAbout the company
MENT is a mentorship matchmaking platform for international students to meet their perfect mentor. With our technology, users are matched based on key criteria and are given a perfect match based on compatibility.
Through mentorship, students get to develop the skills needed to be competitive for the job market and mentors get the ability to support and aid future generations in a seamless and efficient manner.
Portals
