SEO and Social Media Strategy
Project scope
Categories
Communications Marketing strategy MediaSkills
keyword research social media strategy digital marketing social media marketing search engine optimizationOur team is looking for a social media marketing wizard who can help us drive more traffic and improve our SEO positioning. The primary project requirements include:
- Keyword analysis to determine relevant search terms to our organization
- Search Engine Optimization (SEO) requirements to ensure our organization appears on the first page of Google for relevant keywords
- Create SEO keywords list, making recommendations to optimize our usage of keywords, our website and content
- Creating engaging content for prominent media websites
We’re excited to work with students who can help us not only brainstorm, but also execute a strategy to achieve:
- Being the top-ranked result for the keywords 'beauty and skincare North America"
This is a great project for students to prove their digital marketing expertise to future employers, as the impact of their work on this project can be easily measured and communicated.
- Keyword analysis to determine relevant search terms to our organization
- Search Engine Optimization (SEO) requirements to ensure our organization appears on the first page of Google for relevant keywords
- Create SEO keywords list, making recommendations to optimize our usage of keywords, our website and content
- Creating engaging content for prominent media websites
We will review the tasks completed and provide guidance.
About the company
Areli Beauty was founded in 2020 to formulate skincare products that would elevate the skin’s natural radiance and also provide much-needed moisture. We currently offer a range of plant based natural skincare products specifically body scrubs, oils and lotions. Our brand is built upon a self love approach to beauty and wellness.