The main goal for the project is to assist Alcove Ridge Consulting LLC with marketing and business development for their FinTech solution in the investment management space. This will involve several different steps for the interns, including:

- Learning about the company's FinTech solution and its target market.

- Utilizing LinkedIn Sales Navigator, Apollo.ai, Instantly, HubSpot, and LinkedIn to identify and connect with potential clients.

- Assisting with the creation of marketing materials and strategies.

- Conducting market research and analysis to identify potential business development opportunities.

- Collaborating with the team to develop and implement business development initiatives.

By the end of the project, interns should complete the following tasks:

- Identified and connected with potential clients using the specified platforms.

- Assisted in the creation of marketing materials and strategies.

- Conducted market research and analysis to provide insights for business development.

- Contributed to the development and implementation of business development initiatives.

Final deliverables should include:

- A report detailing the marketing and business development activities undertaken.

- Any marketing materials or strategies developed during the project.

Weekly check-ins. Meetings with the team. Interns will be provided with the tools and support needed to be successful at this role.