Hermay Labs Corporation - Marketing + Business Strategy
Project scope
Categories
Communications Market research Marketing strategySkills
production process marketing chemistry cooking innovation oil and gasPROJECT DESCRIPTION/DESCRIPTION DU PROJET:
Hermay Labs Corporation is a high-tech chemistry laboratory in pursuit of creating innovative technologies and products to enhance various Canadian industries. One of Hermay Labs’ current initiatives is the extraction, purification and chemical modification of vitamin E from canola oil. Canola is one of the most widely grown crops in Canada and has a large production volume when compared to other grains as its oil is recognized to be the most popular cooking oil. To increase the application potential of the canola production industry, Hermay Labs will focus on using vitamin E recovery as a tool to expand the market, discovering new possibilities within the current oil production process. This initiative presents new molecular modifications to serve the scientific community and to increase nutritional benefits to the general populace.
HOW MANY STUDENT INTRAPRENEURS WILL THIS PROJECT ACCOMMODATE?/DE COMBIEN D’ÉTUDIANTS AVEZ-VOUS BESOIN POUR EXÉCUTER CE PROJET?
2-3
TIME COMMITMENT PER STUDENT/TEMPS DE TRAVAIL PAR ÉTUDIANT: [please indicate either 30 hours, 50 hours, or 70 hours/veuillez indiquer 30, 50 ou 70 heures]:
70 hours
KEY PROJECT ACTIVITIES/TÂCHES ASSOCIÉES AU PROJET:
- Market study
- Literature search
- Business development
IDEAL ROLES/RESPONSIBILITIES/RÔLES/RESPONSABILITÉS:*
Please note appropriate projects can accommodate most students, regardless of field of study or experience. We may not be able to fill these roles exactly.
Veuillez noter que les projets appropriés peuvent accueillir la plupart des étudiants, quel que soit leur domaine d'études ou leur expérience. Nous ne pourrons peut-être pas remplir ces rôles exactement.
- Research Assistant
- Business Associate
FINAL PROJECT DELIVERABLES/LIVRABLES DU PROJET:
- Comprehensive business reports
- Literature Review
PROJECT MENTOR NAME/NOM DU MENTOR DU PROJET: John Yao
Group meeting, one-on-one meeting, telephone conversation, Zoom meeting
About the company
Hermay Labs Corporation is an innovative high-tech organization that conducts cutting edge research and novel product development. The founding members have strong academic and entrepreneurial backgrounds that include decades of experience in synthetic and medicinal chemistry, computer-based drug design and the application of novel processes that lead to innovative products. Hermay Labs is interested in drug discovery and formulation, nutraceuticals, specialty cosmetic products and environmentally friendly processes.