Community Outreach & Marketing Project

Closed
Golak Inc.
Calgary, Alberta, Canada
Sana Khan
Founder & Chief Executive Officer
(6)
4
Project
Academic experience
120 hours per learner
Learner
Anywhere
Intermediate level

Project scope

Categories
Market research Digital marketing Product or service launch Marketing strategy
Skills
customer service target audience enthusiasm brand awareness financial technology (fintech) marketing community outreach content creation data-driven decision making user feedback
Details

**Project Overview:**

Golak, an early-stage fintech startup, is on the lookout for an enthusiastic and proactive Community Outreach & Marketing Project Intern to join our team. In this immersive internship project, you will play a pivotal role in our mission to transform informal savings and credit groups (ROSCAs) while gaining hands-on experience in marketing and community engagement within the exciting startup landscape.


This multifaceted project is designed to leverage your creativity, marketing skills, and community outreach expertise to establish strong connections with our target audience and elevate Golak's presence in the fintech industry. Through a blend of strategic initiatives, content creation, and user feedback analysis, you will be instrumental in shaping our brand identity and fostering a vibrant user community.


**Project Objectives:**

1.***Community Engagement***: Develop and implement a community outreach plan to connect with our users and potential customers on a personal level. 


2. ***Brand Awareness***: Create and execute marketing campaigns to raise awareness about Golak's mission, values, and innovative fintech solutions.

Deliverables

***Project Deliverables & Tasks ***

1.  Researched outreach list of potential B2B customers, conferences, events and marketing partners

2.  Written content and layout for a client-focused informational brochure

3.  Develop and research answers to Frequently Asked Questions

4.  Written content for the crowdfunding campaign

5.  Content for Golak’s MailChimp Marketing Campaign


**Project Support:**

To ensure your success, you will receive mentorship and guidance from our seasoned marketing team, gain access to an array of marketing tools, and undergo comprehensive training to equip you for your project tasks.


**Project Benefits:**

  • Gain valuable experience in marketing and community outreach within an early-stage fintech startup.
  • Contribute to shaping Golak's brand identity and engaging with a dynamic and growing user community.
  • Gain exposure to data-driven decision-making processes and product development.
  • Cultivate a network of contacts and opportunities within the fintech and startup ecosystem.
  • Make a tangible impact by advancing Golak's mission of promoting financial inclusion.


Mentorship

**Project Support:**


To ensure your success, you will receive mentorship and guidance from our seasoned marketing team, gain access to an array of marketing tools, and undergo comprehensive training to equip you for your project tasks.


About the company

Company
Calgary, Alberta, Canada
0 - 1 employees
Banking & finance

Historically known as ‘kametis’ in Pakistan, ‘chit funds’ in India, ‘ekub’ in Ethiopia and ‘susus’ in Southern Africa, money circles (peer lending circles) have existed for centuries in almost every non-western culture in the world. Golak Inc is a mobile application that is bringing these offline peer lending circles to the digital age.