Social Media and Marketing Plan - Blogger

Closed
Plantish
Vancouver, British Columbia, Canada
Employer
(8)
3
Project
Academic experience or paid work
80 hours per learner
Learner
Canada
Intermediate level

Project scope

Categories
Communications Market research Creative writing Media
Skills
brand awareness newsletters graphic design marketing marketing planning branding blogs data analysis prototyping research
Details

Individual students required: 2

OR

1 team of 2 students

Our organization needs some branding and graphic design help! We are looking for teams that can help amplify what makes us unique and create better messaging for our brand. This would include identifying areas of improvement and developing a plan for better promotion and brand awareness. This project may combine research, data analysis, prototyping, marketing insights and more!

We believe this project will require:

  • Write blog articles, email newsletters/sequences and other content pieces on assigned topics engaging the North American eco-friendly and environmental audiences
  • Conducting a competitive research and building a content plan to write the blogs based on the topics shared
  • Assist with social media to promote our campaigns and analyze recent successful user-generated campaigns

Deliverables
  • Write blog articles, email newsletters/sequences and other content pieces on assigned topics engaging the North American eco-friendly and environmental audiences
  • Conducting a competitive research and building a content plan to write the blogs based on the topics shared
  • Assist with social media to promote our campaigns and analyze recent successful user-generated campaigns
Mentorship

We will help the students improve their email marketing and blog content writing skills. If the students show potential, we will help them develop their skills further based on their specific interests. We can be available on weekly calls.

We will give you access to organizational assets to support this project such as personnel, website analytics, and brand collateral, and more. We can also suggest names of competitors and comparators to research.

Regular training: Marketing strategic and must-knows, SEO, and Data analysis

Connections to different specialists and peers: coach you to build skills while making meaningful connections.

Check-in meetings and career development talk: answer questions and check in on project difficulties promptly and assign tasks that help explore career passions

Ongoing support and mentorship: check in on emotions and provide industry expert contacts to build connections

About the company

Company
Vancouver, British Columbia, Canada
2 - 10 employees
Retail, Consumer goods & services

Plantish grows with folks who are exploring a vegan, plastic-free, plant-based way of living. From production to packaging, we intentionally explore low-impact, plant-based materials that perform better than plastic. Being makers ourselves, we also work with other makers here in Canada & US to develop zero waste products. Through trial and error, we establish best practices of using, caring and disposing of the products to share with our community.