Research and Write Content for Yoga App

To build the content side of an app that we have in development.

Market Expansion Research

We are ready to take our business to the next level. Our company requires some assistance in assessing our customer landscape outside of our current territory. We want to learn more about customers’ expectations and behaviors in suggested new regions. It is important for us to stay up to date on industry standards to ensure that we research new locations fully and completely before choosing to enter. We have some ideas of where we would like to go but we need to make sure that we consider all available options before making a decision. To consider: which markets align with our current one? Where are there buyers that we have yet to reach? What are the pros and cons of expanding our operations? What potential competitors exist in new locations?

Indigenous Marketing Strategy Plan

We want students to help us build a marketing strategy plan to grow and engage our target market: Indigenous and marginalized communities. We’d like to know how we can maximize use of different channels and get recommendations to improve our messaging. The main questions we’d like students to help us answer are the following: How do students currently perceive our brand and marketing, based on publicly available information about our company? What channels should we utilize for promotion, including ones we are not currently using? What budget is appropriate for advertising, given our goals? How could our messaging be updated to better explain our value proposition?

eLearning Educational Development Support (Mathematics)

EDUCO is developing a fresh new eLearning Platform and we still have a lot of great work to do! Students and caregivers across Canada are extremely excited to take advantage of these state-of-the-art eLearning Courses for students right from pre-school all the way to Post-Secondary. We are looking for your help to get creative, be innovative, and launch one of the greatest eLearning Platforms of all time. This particular project will help with the goal of completing high school mathematics courses!

Cold Outreach Pilot Program

The main goal of this project is to pilot our Brazily Dance program at gyms and studios by contacting owners and managers through cold outreach via email or social media. This will involve several different steps for the learners, including: - Researching gyms and studios in the target area. - Creating a list of contacts to reach out to. - Drafting emails or social media posts to send out. - Tracking responses and following up with interested contacts. - Generating leads and managing follow up.

Create Email Marketing Sequence for Brazily Fitness

The main goal of this project is to create an email marketing sequence to send to leads for Brazily Fitness Inc. This sequence should be designed to increase visibility for the brand, get people interested in taking classes with Brazily Fitness (either in person or online) or signing up to become instructors (which is the main goal).

Customer Journey Mapping for Skintek

Skintek, a company specializing in advanced skincare solutions, aims to enhance its customer experience by developing a comprehensive customer journey map. The project involves creating a detailed map that defines a target persona and scenario, outlines key stages, actions, and touchpoints, and fills in the user’s thoughts, emotions, and pain-points. By identifying opportunities and determining which customers to focus on, Skintek seeks to refine its customer engagement strategy. The project will also define actionable steps and identify key performance indicators (KPIs) to measure success. This initiative will allow learners to apply their knowledge of customer experience design and strategic planning, ultimately contributing to Skintek's goal of improving customer satisfaction and loyalty.