Beginning in January 2022, students with theoretical and practical knowledge regarding personal finances can assist your retirement and insurance projects with: financial planning including budgeting, personal taxation principles, the importance of saving, retirement planning, estate planning, and the use of life and disability insurance.

Student teams will create an Integrated Marketing Communications (Promotional) Plan for an organization. These plans contain a combination of the following types of marketing communications or promotional tactics as part of an overall campaign: Advertising Direct Marketing Digital Marketing Sales Promotions Experiential / Event Marketing Public Relations activities Personal Selling Each student team will form a "promotional/marketing communication agency", and work towards answering a RFP (Request for Proposal), which focuses on marketing communication or promotional challenge(s) provided by the organization. At the end of the semester, they will pitch their ideas in presentation form (and the organization will also receive a written report from each team). Ideal organizations: Are seeking promotional/marketing communications ideas Are interested in collecting ideas and insights from novice/intermediate marketing students Want inspiration for promotional/marketing communication campaigns

How well do you know your customers? Are you targeting the RIGHT customers? Do you waste resources on low-value or unprofitable customers? Here’s how our students can help, by: analyzing your customer data/database(s); extrapolating your three best customer segment opportunities; creating three unique customer profiles / ‘relationship policies’; and, developing targeted, segment-specific promotional strategies. Based on your organization’s individual needs, this outline can be adapted.

Bring on more students from Douglas College to be your virtual interns! Students will work on one or more projects of your choosing over the work term, connecting with you as needed with virtual communication tools. *Students are available between September 1 - December 17, 2021 and require will work 12 - 15 hours/week over the course of the 15 week period (maximum of 180 hours). This practicum is for course credit and does not require compensation.

Bring on more students from Douglas College to be your virtual interns! Students will work on one or more projects of your choosing over the work term, connecting with you as needed with virtual communication tools. *Students are available between September 1 - December 17, 2021 and require will work 12 - 15 hours/week over the course of the 15 week period (maximum of 180 hours). This practicum is for course credit and does not require compensation.

Create an integrated promotional plan for your organization including promotional materials.

This course is an advanced study of the marketing function. Using analytical techniques, emphasis is placed on analysis and solution of business problems. Special attention is given to planning and positioning strategies

This course is an advanced study of the marketing function. Using analytical techniques, emphasis is placed on analysis and solution of business problems. Special attention is given to planning and positioning strategies

Do you have a marketing promotion challenge you want to tackle? It takes an average of seven interactions with your brand before a customer buys. Make sure each interaction is working effectively towards a common goal with an integrated marketing and communications plan. In this project students working in groups will addresses the dynamics of creating successful promotional strategies your competitive environment. The will examine both the managerial activities of designing promotional campaigns, and the creative functions and considerations required for effective communication. The effects of promotion on the consumers for whom it is designed, and some methods for measuring the success of promotional initiatives will also be covered. Based on your organizational goals, student teams will develop a unique marketing communications campaign, informed by primary and secondary market research.

The capstone course is designed to give students practical experience working with an organization on their marketing program. It is a directed studies formatted course where students will work with organizations to identify marketing challenges through: 1. performing a needs-based analysis of the organization and its marketing needs 2. develop a work plan/proposal to satisfy the client and instructors 3. undertake research depending on client needs 4. create a solutions-based marketing plan and execute selective aspects of the plan depending on client needs and capacity 5. recommend future marketing actions that can be realistically implemented within the framework of a short-term/long-term client centered strategic marketing approach. The course calls into action material from all the courses marketing students have completed in pursuing their program.

A group of four to five student-consultants will analyze, assess and provide recommendations (as well as mock-ups) to your organization around the core buyer behaviour principles that can be applied to a product(s) and the organizations marketing strategy to maximize its market potential.

If you are wondering about the possibility of expanding your product/service into a new country, this is the project for you. Students in this course are eager to apply what they learnt to help companies to research the target market's macro-environment, evaluate the feasibility of expanding your product/service into the foreign market, and recommend the most suitable entry mode.

*Students are available between September 1- December31, 2022 and require a total of 420 hours. The # of hours may be reduced to a minimum of 280 hours depending on the COVID-19 situation. Payment is necessary for student interns: $18-$21/hour (amount to be determined based on discussions and available grants) Bring on one more students from Douglas College to be your virtual interns! Students will work on one or more projects of your choosing over the work term, connecting with you as needed with virtual communication tools. We have Douglas College students in the following disciplines looking for co-op opportunities for up to 8 months (2 consecutive terms): Bachelor of Business Administration in Accounting Financial Services Post-Baccalaureate Diploma in Accounting Accounting and Finance Finance Diploma in Accounting Financial Services

*Students are available between September 1- December 31, 2022 and require a total of 420 hours. The # of hours may be reduced to a minimum of 280 hours depending on the COVID-19 situation. Payment is necessary for student interns: $18-$21/hour (amount to be determined based on discussions and grants available) Bring on more students from Douglas College to be your virtual interns! Students will work on one or more projects of your choosing over the work term, and are ready to contribute to projects such as: Analysis of the impact of an organization's supply chain initiatives on its human resources management strategies, policies and practices Compliance of an organization with relevant national and internal law, regulations, safety requirements and professional standards Use of supply chain tools and resources, in order to comply with the requirements of supply chain management Interpretation of relevant financial documents and assessment of financial strategies that support an organization

Co-op Education Program Bring on more students from Douglas College to be your virtual interns! Students will work on one or more projects of your choosing over the work term, connecting with you as needed with virtual communication tools. *Students are available between September 1- December 31, 2022 and require a total of 420 hours. The # of hours may be reduced to a minimum of 280 hours depending on the COVID-19 situation. Payment is necessary for student interns: $18-$21/hour (amount to be determined based on discussions and available grants)

Do you have a marketing promotion challenge you want to tackle? It takes an average of seven interactions with your brand before a customer buys. Make sure each interaction is working effectively towards a common goal with an integrated marketing and communications plan. In this project students working in groups will addresses the dynamics of creating successful promotional strategies your competitive environment. The will examine both the managerial activities of designing promotional campaigns, and the creative functions and considerations required for effective communication. The effects of promotion on the consumers for whom it is designed, and some methods for measuring the success of promotional initiatives will also be covered. Based on your organizational goals, student teams will develop a unique marketing communications campaign, informed by primary and secondary market research.

Bring on more students from Douglas College to be your virtual interns! Students will work on one or more projects of your choosing over the work term, connecting with you as needed with virtual communication tools. *Students are available between May 3 - August 12, 2021 and require will work 12 hours/week over the course of the 15 week period (maximum of 180 hours). This practicum is for course credit and does not require compensation.

Virtual Internship - Co-op Education Program Bring on more students from Douglas College to be your virtual interns! Students will work on one or more projects of your choosing over the work term, connecting with you as needed with virtual communication tools. *Students are available between May 1- August 31, 2021 and require a total of 420 hours. The # of hours may be reduced to a minimum of 280 hours depending on the COVID-19 situation. Payment is necessary for student interns (amount to be determined based on discussions and grants available)

Do you have an International Marketing challenge/opportunity you want to address? In this project, student-teams will examine the international marketing activities of firms operating in the global marketplace, through specific international conceptual and empirical issues. They will particularly focus on gathering international market intelligence, identifying current issues impacting on organizations operating internationally, and developing competitive international marketing strategies. The project would provide the students with the experience of working on an international marketing project outside of Canada and the USA. Upon completion of the project, you will receive a detailed report and presentation.

A group of four to five student-consultants will analyze, assess and provide recommendations (as well as mock-ups) to your organization around the core buyer behaviour principles that can be applied to a product(s) and the organizations marketing strategy to maximize its market potential.

Do you have a marketing promotion challenge you want to tackle? It takes an average of seven interactions with your brand before a customer buys. Make sure each interaction is working effectively towards a common goal with an integrated marketing and communications plan. In this project students working in groups will addresses the dynamics of creating successful promotional strategies your competitive environment. The will examine both the managerial activities of designing promotional campaigns, and the creative functions and considerations required for effective communication. The effects of promotion on the consumers for whom it is designed, and some methods for measuring the success of promotional initiatives will also be covered. Based on your organizational goals, student teams will develop a unique marketing communications campaign, informed by primary and secondary market research.

Students in this course are typically excited about any real-world business challenges that they may be part of solution to. They are open to contribute to your business in different ways as you prefer. This is an introductory-level course to prepare student with basis business knowledge that covers all common functions in a typical company. Students come from different disciplines: social science, global supply chain management, arts, hospitality, accounting, and others.

This would apply to companies which deliver financial advice to individual clients or to their employees. This is an opportunity to mentor students as well as benefit from having teams of financial planning students analyse and research the best recommendations and alternatives to help your clients reach their goals. Let the students come up with creative recommendations and a professional financial plan to offer your clients.

If you are wondering about the possibility of expanding your product/service into a new country, this is the project for you. Students in this course are eager to apply what they learnt to help companies to research the target market's macro-environment, evaluate the feasibility of expanding your product/service into the foreign market, and recommend the most suitable entry mode.

What students learn from this course, global supply chain management, is import & export process, strategic procurement, international logistics & distribution, and inventory management. Students could bring more comprehensive views and knowledge points related to your supply chain by researching your industry's value chain and benchmarking against the best practices. Such research project will also likely to yield process improvement suggestions.

Virtual Internship Opportunity - Co-op Education Program Bring on one more students from Douglas College to be your virtual interns! Students will work on one or more projects of your choosing over the work term, connecting with you as needed with virtual communication tools. *Students are available between May 1-August 31, 2021 and require a total of 420 hours. The # of hours may be reduced to a minimum of 280 hours depending on the COVID-19 situation. Payment is necessary for student interns (amount to be determined based on discussions and grants available)

Virtual Internship Opportunity - Co-op Education Program Bring on more students from Douglas College to be your virtual interns! Students will work on one or more projects of your choosing over the work term, connecting with you as needed with virtual communication tools. *Students are available between May 1-August 31, 2021 and require a total of 420 hours. The # of hours may be reduced to a minimum of 280 hours depending on the COVID-19 situation. Payment is necessary for student interns (amount to be determined based on discussions and grants available)

A group of four to five student-consultants will analyze, assess and provide recommendations (as well as mock-ups) to your organization around the core buyer behaviour principles that can be applied to a product(s) and the organizations marketing strategy to maximize its market potential.

Student-consultants will create a promotional plan for your organization and develop promotional materials across different media. You will normally manage multiple groups during the semester. We either choose 1 or 2 companies based on the quality of the applicants. This way you are assured to have multiple perspectives as our class consists of 35 students broken into 7 teams.

Students will apply marketing concepts learned in class for non profit organizations. It is imperative that these strategies be realistic and workable taking into account the challenges faced by the nonprofit. In order to do this, students would need to do a situational analysis of the organization using primary and secondary research that will be reflected in their reports and presentations.