OOt Social Health - Marketing and Design

OOt Social Health improves company culture and fosters social well-being amidst the challenges posed by remote and hybrid work arrangements. We do this to:  Enable 1:1 proximity connections, emphasizing skills, interests, mentorship, and equity-driven filters. Facilitate group proximity connections, known as "HangOOts," fostering camaraderie and collaboration. Introduce the "Me Moments" feature, promoting self-care through gratitude journaling, affirmations, and breathwork to enhance personal well-being. We hope to improve our social media marketing to build brand awareness and inbound funnel.   This will involve several different steps for the students, including: Familiarizing themselves with our company’s brand book, products, social media campaign goals, and target market. Planning types of campaign content to create for each channel. Identifying metrics to monitor throughout the campaign. Creating a social media content calendar that outlines important steps in the campaign.

OOt Social Health - Marketing and Design

OOt Social Health improves company culture and fosters social well-being amidst the challenges posed by remote and hybrid work arrangements. We do this to:  Enable 1:1 proximity connections, emphasizing skills, interests, mentorship, and equity-driven filters. Facilitate group proximity connections, known as "HangOOts," fostering camaraderie and collaboration. Introduce the "Me Moments" feature, promoting self-care through gratitude journaling, affirmations, and breathwork to enhance personal well-being. We hope to improve our social media marketing to build brand awareness and inbound funnel.   This will involve several different steps for the students, including: Familiarizing themselves with our company’s brand book, products, social media campaign goals, and target market. Planning types of campaign content to create for each channel. Identifying metrics to monitor throughout the campaign. Creating a social media content calendar that outlines important steps in the campaign.

Enterprise & Non-Profit Funnel Development & Outreach

Problem Statement: Inefficient or lacking structured approach in outreach efforts for both enterprise and non-profit organizations. Outcome Expected: Well-designed and implemented funnel strategy with at least 20 opportunities open with meetings booked for Thyagi DeLanerolle Tailored to the specific needs and goals of enterprise and non-profit sectors. Components of the Funnel: Stages for attracting potential customers or supporters. Nurturing their interest. Converting them into active participants or donors. Retaining them for long-term engagement. Considerations: Marketing channels. Messaging strategies. Lead generation tactics. Conversion optimization techniques. Methods for measuring and analyzing performance.

PR via External Conference in CA and US - Speaking Engagements

Objective: Secure speaking engagements for Thyagi DeLanerolle, Founder and CEO of OOt Social Healths, at external conferences in California and the United States. Outcome: Successfully book a minimum of three speaking engagements by contacting at least 40 conferences. Skills Required: Communication: Ability to effectively communicate with conference organizers to pitch Thyagi DeLanerolle as a speaker. Negotiation: Skill in negotiating terms and conditions for speaking engagements. Networking: Establish connections with conference organizers to secure speaking opportunities. Understanding of OOt Social Healths: Showcase knowledge of OOt Social Healths' mission, vision, and expertise in social health. Highlight how Thyagi DeLanerolle's expertise aligns with the conference themes and objectives. Execution Strategy: Identify and research suitable conferences in California and the US. Craft personalized pitches highlighting Thyagi DeLanerolle's qualifications and relevance to each conference. Follow up with conference organizers to secure speaking opportunities. Measurement of Success: Booking at least three speaking engagements. Feedback from conference organizers indicating the relevance and impact of Thyagi DeLanerolle's presentations. Increase in visibility and recognition of OOt Social Healths' brand through speaking engagements.