Enterprise & Non-Profit Funnel Development & Outreach

Problem Statement: Inefficient or lacking structured approach in outreach efforts for both enterprise and non-profit organizations. Outcome Expected: Well-designed and implemented funnel strategy with at least 20 opportunities open with meetings booked for Thyagi DeLanerolle Tailored to the specific needs and goals of enterprise and non-profit sectors. Components of the Funnel: Stages for attracting potential customers or supporters. Nurturing their interest. Converting them into active participants or donors. Retaining them for long-term engagement. Considerations: Marketing channels. Messaging strategies. Lead generation tactics. Conversion optimization techniques. Methods for measuring and analyzing performance.

PR via External Conference in CA and US - Speaking Engagements

Objective: Secure speaking engagements for Thyagi DeLanerolle, Founder and CEO of OOt Social Healths, at external conferences in California and the United States. Outcome: Successfully book a minimum of three speaking engagements by contacting at least 40 conferences. Skills Required: Communication: Ability to effectively communicate with conference organizers to pitch Thyagi DeLanerolle as a speaker. Negotiation: Skill in negotiating terms and conditions for speaking engagements. Networking: Establish connections with conference organizers to secure speaking opportunities. Understanding of OOt Social Healths: Showcase knowledge of OOt Social Healths' mission, vision, and expertise in social health. Highlight how Thyagi DeLanerolle's expertise aligns with the conference themes and objectives. Execution Strategy: Identify and research suitable conferences in California and the US. Craft personalized pitches highlighting Thyagi DeLanerolle's qualifications and relevance to each conference. Follow up with conference organizers to secure speaking opportunities. Measurement of Success: Booking at least three speaking engagements. Feedback from conference organizers indicating the relevance and impact of Thyagi DeLanerolle's presentations. Increase in visibility and recognition of OOt Social Healths' brand through speaking engagements.

Guest Blogging Outreach and Blogs - Employee Wellness & Employee Engagement

Through our guest blog series, we aim to address this critical issue by providing actionable insights and strategies for students to prioritize their mental well-being effectively. By collaborating with your esteemed blog, we hope to reach a wider audience of students and offer valuable resources to support their mental health journey. Problem Statement: The problem we're addressing is the alarming rise in mental health issues among students, exacerbated by factors such as academic stress, social isolation, and the pervasive influence of digital media. According to recent studies, [include relevant statistics or findings to emphasize the prevalence and impact of mental health issues among students]. Expected Outcomes: By the end of our guest blog series, we expect students to achieve the following outcomes: Increased Awareness: Students will gain a deeper understanding of common mental health challenges and the importance of prioritizing their well-being. Improved Coping Strategies: Through practical tips and evidence-based techniques, students will learn how to manage stress, anxiety, and other mental health concerns effectively. Enhanced Support Networks: We will encourage students to build supportive communities and seek help when needed, fostering a culture of empathy and understanding. Empowerment: Students will feel empowered to take proactive steps towards prioritizing their mental health and creating a healthier and more balanced lifestyle. Collaboration Opportunity: We are seeking to guest blog for 10 curated blogs at least 1200 words per blog that share our commitment to student well-being and mental health. As part of our collaboration, we will embed hyperlinks to existing OOt.live blogs, providing readers with additional resources and support on various mental health topics. Join us in our mission to prioritize student mental well-being and create a more supportive and inclusive environment for all. Together, we can make a positive impact on the lives of students worldwide.

Internal Blogs - Social Health & Employee Wellness

The problem students will be addressing or the outcome they are expected to achieve by the end of the project is to enhance social health, promote employee wellness, foster employee engagement, and implement HR strategies to cultivate a positive organizational culture within an organization through the creation of 20 internal blogs free of AI detection and 1200 words each. This project aims to tackle several objectives: Identifying Key Wellness Topics and Cultivating Engagement: Students will need to research and identify relevant topics related to social health and employee wellness, including mental health awareness, stress management, work-life balance, physical fitness, nutrition, mindfulness, and more. Simultaneously, they will explore ways to leverage the internal blogs as a platform for fostering a sense of belonging and connection among employees. This may involve featuring employee spotlights, success stories, team-building activities, and opportunities for feedback and dialogue. Content Creation: Students will be responsible for creating engaging and informative blog posts tailored to the specific audience within the organization. These posts will provide valuable insights, tips, and resources for improving overall well-being. HR Strategies for Culture Creation: Collaborating with HR professionals to integrate HR strategies into the internal blog initiative. This includes aligning blog content with the organization's mission, vision, and values, communicating HR policies and initiatives, and recognizing employee achievements and contributions. Measuring Impact: Throughout the project, students should track metrics to assess the impact of the internal blogs on employee wellness, engagement, and organizational culture. This could involve monitoring readership statistics, collecting feedback through surveys or comments, and observing changes in employee behaviour or attitudes toward wellness initiatives. By incorporating employee engagement and HR strategies into the internal blog project, students will not only promote social health and employee wellness but also contribute to the development of a vibrant and inclusive organizational culture. This holistic approach aims to strengthen employee morale, foster deeper connections, and ultimately drive performance and organizational success.

Belong Summit Speaker Strategy & Outreach

Problem Statement: The Belong Summit's Speaker Outreach project aims to address the challenge of recruiting high-quality speakers who align with the themes of Diversity, Equity, and Inclusion (DEI), mental and social health, and the core value of belonging. These speakers should also be based in the Greater Toronto Area (GTA) and potentially represent companies interested in exhibiting at the event, scheduled for September 4, 2025, at the Beanfield Centre. Expected Outcomes: Thematic Alignment: Students will identify speakers who not only possess expertise in DEI, mental and social health, and fostering a sense of belonging but also demonstrate a genuine commitment to these values. This involves researching potential speakers' backgrounds, previous engagements, and public statements to ensure alignment with the Summit's themes. Local Representation: Given the requirement for speakers to be based in the GTA, students will focus on identifying influential leaders, experts, and advocates within the local community. This ensures that the Summit reflects the diversity and talent present in the GTA while also fostering connections and collaborations within the region. Networking Opportunities: Students will leverage the speaker recruitment process to establish connections with leaders of companies that may be interested in exhibiting at the event. By engaging these potential exhibitors early on, students can lay the groundwork for partnerships and sponsorships that enhance the Summit experience and support its objectives. Event Promotion: Through outreach efforts, students will not only secure speakers but also contribute to promoting the Summit and generating excitement within the community. They'll craft compelling invitations and promotional materials that highlight the value of attending the event, attracting both speakers and attendees who share the Summit's vision. Long-Term Impact: Building relationships with speakers and potential exhibitors lays the foundation for future editions of the Belong Summit. Students will not only deliver a successful event in 2025 but also establish connections and partnerships that can be nurtured and expanded upon in subsequent years, ensuring the Summit's continued growth and relevance. By achieving these outcomes, students will not only contribute to the success of the 2025 Belong Summit but also gain valuable experience in event management, community engagement, and relationship building that will serve them well in their future endeavors.

Event Sponsorship

OOt Social Health improves company culture and fosters social well-being amidst the challenges posed by remote and hybrid work arrangements. We do this to:  Enable 1:1 proximity connections, emphasizing skills, interests, mentorship, and equity-driven filters. Facilitate group proximity connections, known as "HangOOts," fostering camaraderie and collaboration. Introduce the "Me Moments" feature, promoting self-care through gratitude journaling, affirmations, and breathwork to enhance personal well-being. Help OOt promote the Belong Summit, an upcoming event aimed at fostering inclusivity and community. for recent grads and newcomers. As an Outbound Event Exhibitor Space Sponsorship Intern, you'll have the exciting opportunity to engage with potential sponsors, exhibitors, and partners to secure their involvement in the summit.

OOt Social Health - Marketing and Design

OOt Social Health improves company culture and fosters social well-being amidst the challenges posed by remote and hybrid work arrangements. We do this to:  Enable 1:1 proximity connections, emphasizing skills, interests, mentorship, and equity-driven filters. Facilitate group proximity connections, known as "HangOOts," fostering camaraderie and collaboration. Introduce the "Me Moments" feature, promoting self-care through gratitude journaling, affirmations, and breathwork to enhance personal well-being. We hope to improve our social media marketing to build brand awareness and inbound funnel.   This will involve several different steps for the students, including: Familiarizing themselves with our company’s brand book, products, social media campaign goals, and target market. Planning types of campaign content to create for each channel. Identifying metrics to monitor throughout the campaign. Creating a social media content calendar that outlines important steps in the campaign.

OOt Social Health - Marketing and Design

OOt Social Health improves company culture and fosters social well-being amidst the challenges posed by remote and hybrid work arrangements. We do this to:  Enable 1:1 proximity connections, emphasizing skills, interests, mentorship, and equity-driven filters. Facilitate group proximity connections, known as "HangOOts," fostering camaraderie and collaboration. Introduce the "Me Moments" feature, promoting self-care through gratitude journaling, affirmations, and breathwork to enhance personal well-being. We hope to improve our social media marketing to build brand awareness and inbound funnel.   This will involve several different steps for the students, including: Familiarizing themselves with our company’s brand book, products, social media campaign goals, and target market. Planning types of campaign content to create for each channel. Identifying metrics to monitor throughout the campaign. Creating a social media content calendar that outlines important steps in the campaign.